65%

Monthly on ineffective advertising

87.5%

of training content forgotten without reinforcement

$15B+

in additional revenue generated for our clients

Increase
profit & CSI

Why Most Dealerships Waste Their Training Budget

Training without accountability is like installing braces but skipping the retainer. Once the training company leaves, your team slides back into old habits and all that time, money, and effort goes to waste. The science proves it. 50% of what you learn disappears immediately after training ends. After just 48 hours, only 25% of that half remains. Without reinforcement, your team keeps just 12.5% of what they learned.

Dealer Synergy recognized this problem years ago and built the solution. A dealership accountability program that turns information into real world application. We co-manage your department daily, weekly, and monthly to drive consistent execution. Your investment deserves that kind of protection.


image

See Real Accountability In Action

The 4P Accountability Method

We hold your team accountable to excellence in each area, creating a dealership that consistently outperforms the competition.

Our dealership accountability program covers every aspect of your operation through our proven 4P methodology:

Products

Your tools, resources, and systems operating at peak efficiency

People

Your team executing at their highest capability level

Processes

Your workflows delivering consistent, profitable results

Promotions

Your marketing generating maximum ROI

Total Oversight That Prevents Lost Opportunity

Trusted By

Dealers Synergy dealership growth strategy chart showing training implemented, industry average, and dealership quarterly performance improvement

Get your FREE Dealership or Individual Strategy Session

No cost, no obligation.

Discover what is holding your dealership back from selling more cars, more often, and more profitably.

How We Keep Your
Dealership Winning Daily

01

Numbers Never Lie

Every month starts with clarity. We conduct a detailed goals and projections meeting to review last month’s scorecard results. We analyze what worked, what did not, and build the roadmap for success. Our proprietary scorecard tracks the metrics that actually move metal: lead volume, call attempts, connections, appointments set, confirmed, shown, and sold.

02

Phones Under The Microscope

You cannot fix what you do not measure. Our call monitoring system evaluates both the quantity and quality of phone interactions. We pull, review, and grade actual calls to identify missed opportunities and confirm your team follows the road to the appointment. This gives us real data to drive coaching sessions and improve results.

03

Phone Skills Boot Camp

Perfecting phone skills requires constant practice. Our monthly phone training sessions range from basic process introduction for new hires to advanced role-playing for veterans. We even conduct LIVE calls with real prospects to demonstrate proper techniques in real situations, showing, not just telling, how it is done.

04

CRM Mastery Program

Your CRM should be your #1 profit tool. We deliver ongoing training on CRM psychology, process strategy, and daily usage techniques that sell more cars. When new content or processes emerge, we automatically update your CRM with cutting-edge action plans, templates, and strategies at no additional cost.

05

Weekly Performance Check-Ins

Consistency drives results. Our weekly video conferences follow a defined agenda based on real data from our accountability audits. We review scorecard metrics, CRM usage, training progress, and call monitoring results. Every meeting ends with clear action items assigned to specific team members.

06

Time Mastery Blueprint

Master the 86,400 seconds in each day. We teach your team to work by strategic design instead of reacting to the urgent but unimportant. Through Bradley On Demand, Academy classes, and personal coaching, we implement proven time management systems that help your team accomplish more in less time.

07

Synergy Learning Network

Learn alongside the best in the business. Our Dealer Synergy Academy brings automotive professionals together in a collaborative, university-style environment. Classes cover everything from new hire training to advanced topics like the 8 Ways To Sell, video communication, and leadership development.

08

Competitive Learning Games

Make training fun and memorable. Our game-based Kahoot! sessions turn learning into an exciting competition among automotive professionals. Weekly quizzes test knowledge of proven tactics, processes, and strategies, with cash prizes for monthly champions paid by us, not you.

How We Keep Your
Dealership Winning Daily

01

Numbers Never Lie

Every month starts with clarity. We conduct a detailed goals and projections meeting to review last month’s scorecard results. We analyze what worked, what did not, and build the roadmap for success. Our proprietary scorecard tracks the metrics that actually move metal: lead volume, call attempts, connections, appointments set, confirmed, shown, and sold.

02

Phones Under The Microscope

You cannot fix what you do not measure. Our call monitoring system evaluates both the quantity and quality of phone interactions. We pull, review, and grade actual calls to identify missed opportunities and confirm your team follows the road to the appointment. This gives us real data to drive coaching sessions and improve results.

03

Phone Skills Boot Camp

Perfecting phone skills requires constant practice. Our monthly phone training sessions range from basic process introduction for new hires to advanced role-playing for veterans. We even conduct LIVE calls with real prospects to demonstrate proper techniques in real situations, showing, not just telling, how it is done.

04

CRM Mastery Program

Your CRM should be your #1 profit tool. We deliver ongoing training on CRM psychology, process strategy, and daily usage techniques that sell more cars. When new content or processes emerge, we automatically update your CRM with cutting-edge action plans, templates, and strategies at no additional cost.

05

Weekly Performance Check-Ins

Consistency drives results. Our weekly video conferences follow a defined agenda based on real data from our accountability audits. We review scorecard metrics, CRM usage, training progress, and call monitoring results. Every meeting ends with clear action items assigned to specific team members.

06

Time Mastery Blueprint

Master the 86,400 seconds in each day. We teach your team to work by strategic design instead of reacting to the urgent but unimportant. Through Bradley On Demand, Academy classes, and personal coaching, we implement proven time management systems that help your team accomplish more in less time.

07

Synergy Learning Network

Learn alongside the best in the business. Our Dealer Synergy Academy brings automotive professionals together in a collaborative, university-style environment. Classes cover everything from new hire training to advanced topics like the 8 Ways To Sell, video communication, and leadership development.

08

Competitive Learning Games

Make training fun and memorable. Our game-based Kahoot! sessions turn learning into an exciting competition among automotive professionals. Weekly quizzes test knowledge of proven tactics, processes, and strategies, with cash prizes for monthly champions paid by us, not you.


No Other Accountability Program Comes Close

Other companies give advice and disappear. We stay with you every step of the way, holding your team accountable
for executing the strategies that actually sell cars. Our accountability program:

VS

Other Companies

  • Give Advice - Generic Recommendations
  • No Follow-up support
  • Disappear Post-Training
  • Temporary Fixes
  • Inconsistent Performace, Blame-based Approach
  • Low ROI
  • Quick Fix Solutions

Dealer Synergy Accountability

  • Takes complete ownership of results
  • Provides daily, weekly, and monthly oversight
  • Delivers real-time course correction
  • Creates custom accountability tools for your dealership
  • Measures and tracks the metrics that matter
  • Builds lasting habits, not temporary fixes
  • Adapts to your unique dealership culture

BDC Success Stories

  • 200,000+ Automotive Professionals Trained
  • 4,500+ Dealerships Served
  • $15 Billion+ in Added Revenue from Car Sales

What the Top Car Sales Pros Say About Dealer Synergy

Dealer Synergy works with high-performing salespeople and dealership teams who care about process, consistency, and results. The best in the business rely on Dealer Synergy to sharpen their skills, close more deals, and build repeatable success.

shape Cody Carter
quote icon

Automotive Sales Program

Dealer Synergy transformed my sales process, helping me generate over $5 million in gross profit.

Cody Carter

Toyota

shape Crissy Burton
quote icon

Automotive Sales Program

Shout out to Shawn and Dealer Century for having me at this amazing conference. Um, 3 days of gaining so much knowledge. Um, I’m just super excited to be a part of the Millionaire Car Salesman Group. Um, networking with all these amazing people from the dealers, the people that are coming up in the industry. Um, I’m just super excited.

Crissy Burton

Hyundai

shape Chianti Rainey
quote icon

Automotive Sales Program

Dealer Synergy has been a transformative force for our 19 dealerships. Their unwavering support streamlined our internet sales processes and sales operations, elevating our overall performance to new heights. We are immensely grateful for their insights, strategic planning, and unparalleled support, particularly in customizing their online training platform to meet our specific needs and branding

Chianti Rainey

Ford

shape Cody Carter
quote icon

Automotive Sales Program

Dealer Synergy transformed my sales process, helping me generate over $5 million in gross profit.

Cody Carter

Toyota

shape Crissy Burton
quote icon

Automotive Sales Program

Shout out to Shawn and Dealer Century for having me at this amazing conference. Um, 3 days of gaining so much knowledge. Um, I’m just super excited to be a part of the Millionaire Car Salesman Group. Um, networking with all these amazing people from the dealers, the people that are coming up in the industry. Um, I’m just super excited.

Crissy Burton

Hyundai

shape Chianti Rainey
quote icon

Automotive Sales Program

Dealer Synergy has been a transformative force for our 19 dealerships. Their unwavering support streamlined our internet sales processes and sales operations, elevating our overall performance to new heights. We are immensely grateful for their insights, strategic planning, and unparalleled support, particularly in customizing their online training platform to meet our specific needs and branding

Chianti Rainey

Ford


Stop Hoping. Start Winning.

Join the dealers who refuse to settle for average performance. Our dealership accountability program ensures consistent execution and maximum results from every aspect of your operation.

Karen Bradleytianna image image